Protected Partnership Overview
🛡️ Core Principle: Protect While Optimizing Conversions
Both organizations protect their interests while leveraging the ShedPrime Platform's proven conversion optimization. The ShedPrime Platform creates a low-click sales environment that achieves 8-15% conversion rates depending on lead quality - the key to scaling from $5M to $150M in Texas.
High-Conversion Sales Platform Foundation
🎯 Low-Click, High-Conversion Platform
- ✓ Streamlined low-click sales flows
- ✓ Optimized conversion funnels
- ✓ Minimal steps from lead to close
- ✓ 8-15% conversion rates achieved
- ✓ Real-time conversion analytics
- ✓ Proven high-volume scaling
Wolf Valley Gets
- 📈 Low-click platform for 8-15% conversions
- 🚀 Rapid scaling capability
- 💼 Goldmine's sales infrastructure
- 🔒 Protected brand & operations
- 💰 Path to $150M Texas revenue
Goldmine Gets
- 🎓 Steve & Chris advisory (ShedPrime trade)
- 🗺️ Texas market entry
- 📊 Proven conversion methods
- 🔄 Platform usage for other clients
- 💼 30% revenue cap protection
Mutual Protection Strategies
🔐 Foundational Protection Principle
Both organizations maintain complete independence while exploring synergies. Every step must be reversible with minimal disruption.
Organizational Firewalls
- Separate legal entities maintained
- Independent financial systems
- No co-mingling of assets
- Clear IP boundaries
- Separate customer databases
Operational Independence
- Each party maintains core operations
- No exclusive sales commitments
- Separate manufacturing control
- Independent pricing authority
- Autonomous hiring decisions
Exit Strategies
- 90-day termination clauses
- Clear unwinding procedures
- Asset return protocols
- Customer transition plans
- Non-compete limitations
Performance Gates
- Quarterly performance reviews
- Milestone-based progression
- Mutual approval for expansion
- Documented success metrics
- Corrective action protocols
Information Security
- Strict NDAs in place
- Limited data sharing scope
- Segregated system access
- Regular security audits
- Clear data ownership
Territory Protection
- Wolf Valley owns Texas rights
- Goldmine protects other clients
- Non-solicitation agreements
- Market exclusivity zones
- Competitor handling rules
Progressive Trust Building
Low Trust
Minimal integration
Houston pilot only
Building Trust
Expand cities
Share resources
Established Trust
Deep integration
Strategic alignment
High Trust
Full partnership
Equity discussions
Protected Partnership Next Steps
Define Houston Pilot Scope
Specify exact pre-built inventory SKUs, territories, and success metrics for ShedPrime deployment
Document Steve & Chris Advisory Framework
Create clear boundaries for their work with non-competing territories and compensation structure
Establish Protection Protocols
Legal agreements with reversibility clauses, data segregation, and IP protection
Create 90-Day Pilot Agreement
Limited scope contract with clear exit options and performance gates
Build Joint Steering Committee
You and Charles with monthly reviews, weekly check-ins during pilot phase
Develop Metrics Dashboard
Shared visibility into performance with separate P&L tracking from day one
6-Year Protected Growth Path
Q1 2025
Pilot Launch
Houston Only
Year 2-3
Controlled Growth
$25-50M
Year 4-5
Scale Operations
$80-115M
Year 6
Market Leader
$150M
🎯 Key Success Principle
Start small, prove value, build trust progressively. Both organizations protect their core assets while exploring mutual benefits through measured, reversible steps. The Houston pre-built inventory pilot with ShedPrime software provides a low-risk testing ground while Steve & Chris's expertise becomes a valuable asset for Goldmine's broader portfolio.
Remember: Every expansion decision requires mutual consent based on proven success. No organization commits beyond their comfort zone, and both maintain complete operational independence throughout the partnership journey.